Website comparison

In comparing the websites for digression and Rubberier, the biggest difference I noticed was that one was geared more for selling their merchandise and the other was aimed at acquiring their customers to sell for them. When viewing Rubbernecks website I noticed that it is very user fri canly. If you are looking to purchase their products, there is a think for that. Inside this link is every type of solution you are looking for, from bathroom to kitchen to garage and even outside storage. Its all very accessible.Once you click on the product you are looking for it gives you the price and allows you to buy It right and so and there. They also expect links for Tips and Solutions. This gives you Ideas on how to better organize yourself and what other plurality have done. Now as for promotions, they do have a link but you have to first register. This is a good tactic to keep you assured on all things Rubberier. They get you to sign up to receive a coupon or special deal, but they w ill continue to send you emails with intelligence service of anything Rubberier has to offer. It keeps Rubberier fresh in your mind.I think that Rubbernecks target market is the consumer and how they can best serve them. When rating Rubberier on a mouse click scale of 1 TTT, I would give them a 4. Also on a personal consumer level I would stick with that 4. They had everything you were looking for and made it easy to find the succeeding(prenominal) product or promotion. It even made me want to continue shopping for things I didnt need. Overall I would say that Rubberier has done a great employment at implementing the racketing mix and trying to incorporate all of their customers needs and wants.It was very easy to maneuver through their site and I constantly wanted to look for more things and see what products I could use. While reviewing Departures website, I came too much different conclusion. The site seemed more geared to getting me to sign up to be a consultant and/or host a party then to actually sell me the Departure itself. It is definitely a different approach. I was static able to look and buy their product, but it wasnt as easy. I had to mind the right catalogue and once I did that It wasnt where I could purchase their product.Once I ready the link to buy It still seemed like a cluster of products. It was barely broken down Into sections but more based on catalogue end times and sales. It was a lot easier to Host a party and find a consultant or even to become a consultant then to actually buy their product. They do however offer nice benefits for hosting a party. Depending on how much people would spend on your behalf would determine how much rid product or discounted product you would receive.Free al focussings sounds like a good number. However I dont think Departure reaches as many potential consumers as they could. Besides being able to sign up to be a consultant I didnt see a place to register for new promotions or get email notificatio ns, or if there was a place it wasnt easy to access. They are depending on new recruitment to spread the word. Even though Departure has been around for a long time, I have had very few interactions with its products.In giving a Departure a rating for mouse clicks I would have to give it a 4 because I did try to investigate more of the company and product but my overall rating would have been Overall I think that Departure targets the entrepreneur instead of the consumer. They still implement the marketing mix approach but in a very different way than Rubberier. They want the consumer to sell the product for them and spread the product by word of mouth and in home sales, whereas Rubberier focused on conveniently selling and generally from local stores. Departure was interesting but I think Rubberier did a better Job.